Spotter
Los Angeles-based media-tech company that licenses YouTube creators’ back catalogs — paying a lump sum in exchange for long-term ad-revenue rights on their existing videos. Channels themselves stay creator-owned. Has deployed over $980M to creators including MrBeast, Dude Perfect, Like Nastya and Colin & Samir. Hit a $1.7B valuation in a 2022 SoftBank-led round. Through 2025–26 it pivoted toward 'Creator TV' — annual Spotter Showcase upfronts, a Comscore measurement partnership and a Stagwell ad partnership — plus co-productions with partners like Kinigra Deon and The Try Guys.
Channels
Colin & Samir
youtube.com/@ColinandSamir ↗Catalog licensing EducationTook funding from Spotter, whose model is catalog licensing — a lump-sum payment in exchange for long-term ad-revenue rights on the creator’s existing videos. The channel itself remains creator-owned; Spotter earns from the back-catalog revenue stream, not equity.
Like Nastya
youtube.com/@LikeNastyaofficial ↗Catalog licensing KidsOne of the largest Spotter catalog clients. Anastasia Radzinskaya’s English-language channel has 100M+ subscribers; Spotter licensed her video back-catalog for an upfront payment while the channel stays under Radzinskaya family ownership. Named alongside MrBeast and Dude Perfect as a flagship Spotter client.
The Try Guys
youtube.com/@TryGuys ↗Catalog licensing EntertainmentAfter leaving BuzzFeed in 2018 as the independent 2nd Try LLC, the Try Guys licensed their YouTube back-catalog to Spotter. 2nd Try continues to own and operate the channel and Second Try streaming service; Spotter holds rights to older ad-monetization revenue.
Deestroying
youtube.com/@Deestroying ↗Catalog licensing SportsFormer NFL/UFL kicker Donald De La Haye Jr. Named among Spotter’s core catalog clients alongside MrBeast, Dude Perfect, Like Nastya and The Try Guys. Channel remains creator-owned; Spotter licenses ad-revenue rights on existing content.
Rebecca Zamolo
youtube.com/@rebeccazamolo ↗Catalog licensing EntertainmentFamily-entertainment and mystery/escape-room channel, and co-creator of the Game Master Network. Named by Spotter as a partner creator; Spotter has licensed rights to her back-catalog ad revenue while the channel stays creator-owned.
The Royalty Family
youtube.com/@royaltyfam ↗Catalog licensing EntertainmentFamily-vlog channel by Andrea Espada and Ali H. Confirmed Spotter partner creator — featured at Spotter's 2025 Upfront alongside MrBeast, Dude Perfect and The Try Guys.
MrBeast
youtube.com/@MrBeast ↗Catalog licensing EntertainmentSeparate from the Alpha Wave Global VC round into Beast Industries: MrBeast is one of Spotter's earliest and most public catalog clients. Spotter licenses ad-revenue rights on his existing uploads in exchange for an upfront lump sum; the channel itself stays under Jimmy Donaldson's ownership.
Dude Perfect
youtube.com/@DudePerfect ↗Catalog licensing SportsSeparate from the 2024 Highmount Capital PE growth round: Dude Perfect previously took a Spotter catalog-licensing deal, handing Spotter ad-revenue rights to their existing uploads for upfront cash. Still co-owned by the original five creators; Highmount is the growth investor, Spotter holds catalog rights.
Kinigra Deon
youtube.com/@KinigraDeon ↗Catalog licensing EntertainmentScripted skit and drama creator with ~14M cross-platform followers. Spotter partner creator featured at its 2025 Upfront; in 2025 Spotter co-produced the feature film 'Sundown' (with Kevin Hart's Hartbeat) and the Tubi original series 'Speed' with her.
EYstreem (Spawnpoint Media)
youtube.com/@eystreem ↗Catalog licensing Gaming 2024Australian Minecraft creator Jordan Barclay's channel (13M+ subscribers), the flagship of his Spawnpoint Media network alongside Firelight and Milo and Chip. Signed a reported $5M catalog deal with Spotter in June 2024 to fund the studio's expansion.
Unspeakable
youtube.com/@Unspeakable ↗Catalog licensing Gaming 2021Nathan Graham's Minecraft and challenge channel. Spotter's September 2022 release lists him among creators with multiple catalog deals alongside MrBeast, Dude Perfect and Like Nastya; Forbes attributed much of his $28.5M 2021 earnings to selling his back catalog to Spotter.
Airrack
youtube.com/@airrack ↗Catalog licensing Entertainment 2022Eric Decker's stunt and challenge channel. Named in Spotter's September 2022 release as a new catalog-licensing signing; presented at the Spotter Showcase in 2025 and 2026.
Jordan Matter
youtube.com/@jordanmatter ↗Catalog licensing Entertainment 2022Photographer-turned-family-challenge creator (with daughter Salish Matter). Named in Spotter's September 2022 release as a new catalog-licensing signing; on Spotter's partner roster and a Showcase presenter in 2025 and 2026.
Preston (PrestonPlayz)
youtube.com/@PrestonPlayz ↗Catalog licensing Gaming 2022Preston Arsement's Minecraft and gaming channel (TBNR Productions). Named in Spotter's September 2022 release as a new catalog-licensing signing.
Guava Juice
youtube.com/@GuavaJuice ↗Catalog licensing Kids 2022Roi Fabito's kid-friendly challenge channel. Tubefilter reported in January 2022 that Spotter already had catalog deals in place with Guava Juice, MrBeast, Dude Perfect, Like Nastya, Vlad & Niki and Piper Rockelle.
Vlad and Niki
youtube.com/@VladandNiki ↗Catalog licensing Kids 2022One of the world's largest kids channels, run by the Vashketov family. Listed by Tubefilter in January 2022 among creators with Spotter catalog deals in place.
Piper Rockelle
youtube.com/@PiperRockelle ↗Catalog licensing Entertainment 2022Teen vlog and challenge channel. Listed by Tubefilter in January 2022 among creators with Spotter catalog deals in place.
Aphmau
youtube.com/@Aphmau ↗Catalog licensing Gaming 2022Jess Bravura's Minecraft roleplay channel. TechCrunch reported in February 2022 that Spotter had struck catalog deals with Aphmau alongside MrBeast, Dude Perfect and Like Nastya.
Lizzy Capri
youtube.com/@LizzyCapri ↗Catalog licensing Entertainment 2022Challenge and prank creator. Named in Spotter's September 2022 press release among creators with catalog-licensing deals.
Smokin' & Grillin' wit AB
youtube.com/@SmokinandGrillinwithAB ↗Catalog licensing Food 2022Aaron 'AB' Brown's home-cooking channel. Named in Spotter's September 2022 press release and TechCrunch's February 2022 coverage among creators with catalog-licensing deals.